Own the Digital Shelf

Become an ecommerce expert with Catsy resources.

Cheat Sheets

6 Tips to Optimize Digital Content
8 Product Information KPIs
The Case for Multi-Store Setup with Shopify and PIM
5 Key Elements for Optimizing Product Attributes

FAQs - Top Product Information Management Solution

Getting products to market and selling products faster can be a complex management process, thankfully Catsy is here to help.

What is a PIM?
PIM stands for Product Information Management (PIM), a crucial component of product experience management. PIM is a product information management software that allows businesses to manage product information and content within a single source of truth. PIM has cloud-native API functionality that centralizes product details, allowing businesses to syndicate product information directly to eCommerce channels.
What is an example of PIM?
PIM (product information management) is software that automates much of the process of preparing products for the eCommerce market. Catsy is an example of a PIM.
What is PIM and why is it important?
PIM is a product information management software that helps businesses manage content for both eCommerce and physical stores. PIM is important because it enables businesses to start selling products on the marketplace faster, reaching more customers (and revenue).
Who uses a PIM system?
Many teams within a business benefit from a PIM system: product managers, marketers, sales teams, stakeholders, and even customers can use a PIM system within a secure user interface. The largest benefactors of a PIM, however, are marketers.
What is a PIM data model?
A PIM Data Model is a data model that provides the foundation for unified and standardized product information. This data model includes information, characteristics, and details about a product in order to drive growth and improve the economic outlook in product-focused organizations.
Which sources feed the PIM system?
An ERP is the main source of information that directly feeds a PIM system. In addition to direct ERP integration, many businesses import product information themselves using intuitive mapping tools and import profiles.