Product Information Management

Benefits

Multi-Channel

Manage content once and deploy it to web, digital, pdf and mobile catalogs.

Digital Asset Management

All your images, products, and digital assets in one searchable database.

Cloud Based

Automatic updates, increased collaboration, work from anywhere, and security.

API-First Approach

We have the industry's most comprehensive API.

Work Smarter With Catsy PIM

Eliminate the struggle to organize product data on a hard to navigate database or file server. With Catsy you can organize images, specifications, and all other product data in an easy to use centralized hub. Set your team up for success by improving your product information management process.

Tools for Product Managers

With import features you can bring in content provided to you by your manufacturers and suppliers. A variety of import tools are provided to import item data, descriptions, categories, attributes, cross references and assets. You can also export product information in a variety of electronic forms.

Product Information Management

Take Control of Your Products
Catsy makes it easy for you to bring robust structure and organization with product management. This capability ensures that your content is print catalog and e-commerce ready. With product management you can author copy, bullets, and features for print and web.

Item Data Management
Managing your item data will be significantly simplified with mass data management tools within Catsy. You can manage categorization, attributes, category specific attributes, item descriptions, item pricing, manufacturers, and suppliers. All of this can be done either with a powerful desktop tool or a browser, making it easy to access, and maintain accurate product information.

Multi-Channel Capabilities

With Catsy, you only need to manage content once. Catsy makes the same content not only available to multiple catalog titles but also to the web. This approach of managing content independent of output, makes your web and print catalogs more consistent. Content is managed in a hierarchical fashion to adopt to a wide variety of catalog formats and media. With Catsy, content can be reused across catalog titles without dual maintenance, thus reducing time-to-market.

Empower Sales Representatives

Alternate Products, Kits and Accessories
With Catsy you can manage product kits, accessories, and alternates. This capability makes your content more organized and empowers your sales reps to cross-sell and up-sell products. It also enables the customer service reps to suggest alternate products and serve customers better.

Advanced Product Search

Catsy offers robust search capabilities. Some search tools include keyword search, part number search, advanced search, structured search, parametric search, and category search. Catsy is browser based, making it easy for your entire organization to be able to access the master information. With Catsy Sales reps and Customer Service reps can reduce the time they spend on searching for product information.

Security & Role Management

With Catsy you can ensure that your content remains accurate by only allowing privileged users to view and make content updates. With advanced user and role management capabilities you can protect your product content from unauthorized change, while giving content experts better access so they can react quicker to business needs.

Digital Asset Management

With Catsy you can centralize and organize your images, artwork and documents in a searchable database. All digital assets can be tagged to items and can be searched by keywords or descriptions making it easy to find them when you need them. Your digital assets can be maintained from a browser and are directly integrated into your desktop publishing environment further reducing the time it takes to gather them when they need to be included in a catalog, which results in improved efficiency.

Reporting & Measurement

Catsy comes with several reports out of the box. Some reports include: Item Variance Reports, Category Variance Reports, Cross-Reference Reports, Item Details Reports, etc. You can further enhance reporting during implementation to measure your workflows and product content.

Validation
Enforcing rigorous validation rules is easy with Catsy. Item attributes such as (descriptions, unit of measures, weights and other supply chain data) can be made to conform to standards easily. This makes your content more accurate making your organization more efficient.

Data Integration

Data Integration
With the data integration module your print catalogs can be fully integrated with your ERP system. Descriptions, pricing, and a variety of other operational and item related information can be seamlessly updated. Catsy can also be used as a syndication engine for your website or other electronic catalogs.

Open Architecture
Catsy is built from ground up to keep data openly accessible for other systems and IT personnel. There are no proprietary technologies employed. The entire system runs on any operating system, across networks, over the Internet/Intranet, across major databases, and can run on any major J2EE compatible application server. The system requires minimal support since there is less desktop support involved - Catsy is a browser-based solution.

Product Cross References

With Catsy you can manage product cross-references that can be used in situations when the primary product is either out-of-stock or if a better product replaced the primary product. Managing this information allows your sales reps and customer service reps to better react in selling situations.

Catalog & Product Information Management tips and best practices

Catsy can simplify the way you manage and share product content.

In today's knowledge-based economy, companies are faced with the continued challenge of how to leverage their product content to improve sales, customer service, and supply-chain efficiencies.
For many of these organizations, business-critical product content still resides in "silos", where knowledge and information possessed by the content experts or an archaic system does not get relayed to the end users of content. This results in internal and external audiences accessing inaccurate and outdated content to buy or sell products, build catalogs, to support customers and to perform other important business processes.

  • A single product information repository for Print, Web, Mobile and PDF catalogs
  • Centralized web-based content management
  • Centralized digital asset management
  • Product life cycle management capabilities
  • Vendor and Brand management
  • Product accessory and kit management
  • Product cross-reference management
  • Variety of search mechanisms to quickly find products and assets
  • Compatible with multiple languages
  • Easy authoring tools for multi-channel copywriting
  • Easy photography and image linking process
  • Automated image conversion and deployment to web and print
  • Support for micro-catalogs for targeting different market segments
  • Support for micro-sites for different sales regions or market segments
  • Role- and User-based field level security protocol
  • Easy integration with backend ERP systems
  • Extensive reporting and web based administration
  • Centralize catalog content and quickly deploy content to print and web catalogs
  • Increase sales and reduce returns with rich, accurate, and actionable content
  • Reduce business risk by capturing user knowledge into a system
  • Centralize all content management and improve content and knowledge sharing internally and with strategic partners
  • Increase use and reuse of content across departments, media and customer channels
  • Future proof your business with reusable content for emerging channels
  • Reduce time to market by reducing cycle time for various business processes
  • Reduce costs by delivering the right content at the right time to the right user
  • Increase customer satisfaction with better access to product content and literature
  • Generate incremental sales with product accessories and cross-referencing

Catsy is a unified system that elevates product content from standalone system silos to an enterprise level. It offers a powerful single point of control for managing content across the Enterprise. This centralized management of all your product content increases efficiency across the value chain while greatly reducing costs. With Catsy ONEsource the right information can be in the right hands on demand.

BENEFITS TO PRODUCT MANAGERS
Catsy enables Product Managers to exercise full control over all aspects of product information within the enterprise, including specifications, pricing, images, copy, and digital assets.

BENEFITS TO MARKETING
Workflow within most marketing and arts departments is cumbersome. Catsy provides an answer to empower your existing team with powerful tools to accomplish more. With strong search and retrieval capabilities, all your assets are fully searchable. With your assets fully integrated into a centralized database, as new products become available, key stakeholders in your organization can assign and approve various tasks. With Catsy you can:

  • Author marketing content such as copy, bullets, benefits, etc.
  • Structure your marketing content for optimal usage across publications and channels
  • Reuse your marketing content and eliminate redundant copywriting and maintenance
  • Communicate better with your product managers and copywriters using message boards

BENEFITS TO CUSTOMER SERVICE
It is well known fact that selling to an existing customer is easier than getting a new customer. However, one of the reason's that existing customers come back to you is not always price. It is the quality of your service. With Catsy, there are several customer service related features incorporate that will help your organization in serving customers better. One of the key functions of customer service is to have good product insight. Your reps will have this insight only if you make content easily accessible for them. With Catsy you can:

  • Email Product Literature and Repair Manuals
  • Retrieve technical, and descriptive information about a product easily
  • Serve customers faster and subsequently reduce call hold times, making your customer service look even better
  • Provide sales opportunities to your customer service rep

BENEFITS TO CALL CENTERS
With reliable, relevant and rich marketing and product information, you are fostering an environment for your sales to succeed. Print catalogs, specialty catalogs, web catalogs, and cd catalogs are tools that can help you improve sales. With the right combination, customers will have improved service without being a growing burden on your call center.

With Catsy, you will have the ability to create the right workflow between your merchandisers, content authors, art department, photography, catalog managers and creative artists.

  • Eliminate errors with end-to-end catalog planning and publishing workflow
  • Simplify creativity and reduces reliance on graphics resources
  • Save time with a system based process
  • Streamline workflow between merchandising and creative
  • Generate status reports to identify pending tasks
  • Automate pricing and content updates
  • Automatically link existing and new photos
  • Create missing image reports
  • Create missing copy reports

MULTI-CHANNEL

  • Faster print and web catalog publishing
  • Centralized web-based content management for print and web catalogs
  • Un-compromising content accuracy with one source of content
  • Eliminate double-entry of content
  • Link digital assets and artwork to product descriptions and pricing
  • Automatically translate special-characters from print to web

PHOTOGRAPHY & COPYWRITING

  • Fully integrated internal or external photography into the publishing process
  • Simplified art direction and photography approval
  • Direct copy writing and management into the database
  • Simplified product pickup with an electronic, easy and error free process

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